Major Required Courses (For Public Relations students only) |
Public Relations students must take all the subjects from the courses listed below; |
| |
|
(42 Credits) |
| AD 3101 |
Principles of Marketing Communication |
3 |
| CA 2003 |
Presentation Technique |
3 |
| CA 3011 |
Communication Arts Research |
3 |
| CA 3013 |
Utilization of Multimedia Tools |
3 |
| CA 4012 |
Effective Communication |
3 |
| NM 3401 |
Production for Communication Tools |
3 |
| PR 2202 |
Persuasive Communication |
3 |
| PR 3203 |
Public Relations Strategy and Tactics |
3 |
| PR 3204 |
Marketing Public Relations |
3 |
| PR 4205 |
Corporate Public Relations |
3 |
| PR 4206 |
Applied Writing for Public Relations |
3 |
| PR 4207 |
Public Relations Workshop I |
3 |
| PR 4208 |
Public Relations Workshop II |
3 |
| PR 4209 |
Seminar in Public Relations |
3 |
| |
|
|
Major Elective Courses (For Public Relations students only) |
Public Relations students can choose the subjects to fulfill 18 credits from the following courses and from the minor courses. |
| |
|
(18 Credits) |
| CA 3008 |
Introduction to Performing Arts |
3 |
| CD 3701 |
Computer Graphics for Communication Design |
3 |
| CD 4702 |
Direct Communication Design |
3 |
| CD 4703 |
Communication Campaign Management |
3 |
| JR 3301 |
News Writing and Reporting |
3 |
| JR 4305 |
Editorials and Commentaries |
3 |
| JR 4306 |
Magazine/Feature Writing |
3 |
| JR 4307 |
Traditional Media |
3 |
| PR 3210 |
Negotiations |
3 |
| PR 3211 |
Micro and Macro Environment for PR Issues Management |
3 |
| PR 3212 |
Internal Relations |
3 |
| PR 3213 |
Media Relations |
3 |
| PR 4214 |
Crisis Management |
3 |
